WELCOME TO BIG R MUSIC & POST PRODUCTION
Big R Music & Post Production, located 65 miles south of NYC along the Jersey Shore, offers professional music and audio post production services without the immense overhead of the large studios. Owner/Engineer Randy Ward is a Berklee trained musician and professional audio engineer who was raised on analog and experienced the audio industry's remarkable transition to digital during his tenure as an editor/mixer at Sync Sound, Inc. in NYC, one of the biggest audio post-production facilities on the east coast. Randy brings over 30 years of experience as a musician, sound editor and mixer to your multitrack music project, multimedia application, commercial, corporate presentation, film, or television program.
The music production and audio post-production process formerly required multi-million dollar facilities with digital/analog multitrack tape recorders, specialized film/video hardware and machines, expensive outboard gear, large format mixing consoles, expensively constructed and acoustically treated edit/mix rooms and primary locations in urban hubs such as NYC and LA. Today's amazing technological advances have enabled music production and audio post-production to move into personal studios practically everywhere in the world, producing professional broadcast quality audio rivaling that of the top tier studios.
As the home studio boom continues to gain momentum, technology has kept pace, exceeding all expectations in its ability to deliver professional quality audio at a modest price. The music industry was among the first to adopt the new home studio technology, and the post-production community has begun to follow suit due to advances in digital video capture and editing technology. In a parallel technological advance, the rise of consumer music and video delivery via the internet (download/streaming) has greatly impacted record sales that studios and record labels depended on for their business. This ever-changing musical landscape resulted largely in the doors closing on many an iconic recording studio. I was a personal witness to at least three of the top NYC studios shutting down: The Power Station, The Hit Factory and Sony Music Studios, all located a few blocks from Sync Sound. The upside to the technology boom is that more content is now available to more people than ever before, broadening potential audiences, opening new creative opportunities to explore and much more content to create.
In some ways the entertainment industry has come full circle ... going back to being small and entrepreneurial. DIY music and film production is huge, but people still look to commercial music and post-production studios when they need a service or technology they can't get at home. Big R Music & Post Production is here to help you create the best audio product you can at an affordable cost.
““Music hath charms to soothe the savage breast””
— William Congreve (1670–1729)